Kevin Kilpatrick
Publisher, Constru-Guía al Día

After recognizing a need in the construction industry for a comprehensive Spanish language magazine, Kevin Kilpatrick founded the magazine Constru-Guía al Día™ in 2007. As publisher, he oversees all aspects of the magazine, from editorial direction to advertising sales and strategic growth planning.

Spanish for “Up-to-Date Construction Guide,” Constru-Guía al Día is a free magazine targeting Hispanic male professionals. Its content is in Spanish and focuses on job-site safety, the latest building techniques and new products/services. It’s the ideal media tool for reaching this rapidly growing demographic.

In addition to his role at the magazine, Kevin is a senior level advertising and marketing executive with a background in brand management and corporate retailing, coupled with an extensive advertising agency background. In November 2004, he founded The Cloud Peak Firm, which specializes in providing marketing resources/consulting for manufacturers and retailers in the home improvement industry.

Before launching his own marketing firm, Kevin served as director of advertising and director of marketing for The Home Depot®, which at the time had $73 billion in sales and 1,900 stores in its international home improvement retail chain. His responsibilities included all strategic development and implementation of marketing plans for the merchandising department, as well as the creation and management of an 11-person team of marketing managers who oversaw all mass and direct advertising. Kevin was a member of the Brand Leadership Team that supervised a $1.2 billion annual advertising and marketing budget and developed the tagline “You can do it. We can help.”

Prior to The Home Depot, Kevin worked for marketing agencies The Richards Group, where he led The Home Depot account; STUARTBACON; and Michael/Bolger/Reinschmiedt/King.

Kevin currently serves on the board of directors for PakIce, Inc. and is a member of the Retail and Marketing Association (RAMA). In 2003, he had the honor of being chosen by his peers at retailers throughout the nation to serve as a judge for the Retail Advertising Conference awards presentation.

Kevin and his family reside in Marietta, Georgia.

For more information, visit www.CGaldia.com or contact:
Karen Haggerty
(770) 579-9897